You thought the Apple Watch was pricey? Try a $1500 Tag Heuer with Intel inside! This promo has some great moments, including a horizontal shredding transition I love, to help take the watch out of the stuffy luxury category and drop it into the edgy hipster zone.
Blue-collar CG, the stuff you never knew you were seeing, tends not to be the sexiest work on the planet, but boy when it’s done well, it’s easy to appreciate.
Arnie’s back for another installment of Mobile Strike. In this spot, the big man is decidedly more casual than the first iteration where he appeared in full military dress. He’s war-gaming on the go, which is the new holy grail for online warfare.
Nobody told Head’s elite ski team just how afraid they’re supposed to be when facing imminent danger zooming downhill at insane speeds. Don’t worry, I’ve got enough fear for the whole team! This piece interprets and visualizes some of the vertiginous effects these thrill-seekers might face as they plummet down the powdery slopes of doom.
Ah, my first pint was a Smithwick’s shandy at the Yacht pub in Ringsend, just outside Dublin. Fond memories! Nostalgia aside, the continuous camera effect is this promo is spot-on.