Woolmark “Lost and Found”

Take a look at this new commercial for Woolmark, titled “Lost and Found”.  Neon Pictures also shares a case study they made, showing much of the creative process including storyboards and pre-vis, animatics and all of the different compositing and visual effects passes that went into making this.  This is a great watch, especially when you realize how some things that you might not have imagined were CG actually were!
Case study:
Posted by: MindInMotion